Manasc Isaac ArchitectureContent Marketing + Layout | 2017

CHALLENGE After several years in circulation, Reimagine Magazine needed a facelift to better align it with Manasc Isaac’s target audience of sustainability professionals in the architecture and building sphere. The previous publication was generic and out of line with the architecture firms' updated visual identity standards.

SOLUTION A top-to-bottom redesign centered on larger images and more “helper text” to give deeper meaning and a behind-the-scenes feel to each article. A new hierarchy was introduced to define main articles, special interest pieces, and extras. This gives each issue it’s own flavour and can be more dense and technical, or lighter with visual story-telling.

WORKPrint, Content Marketing, Layout, Visual Idenity

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